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Tag: demographics

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Instagram Live: Leveraging Live Platform

Instagram live allows users to interact with their audience in real-time, very similar to Facebook Live but with some differences.

Audience: Identify Your True Web Audience

As conscious digital marketers, many of us feel that we know our customer base or customer demographics. These are the web audience we think we want to reach and captivate. However, it begs the question: Do you really know your true web audience? Are you targeting the right group of people with our marketing efforts?…
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